Spring Clean Your Wiseboard for a Fresh Start

real-spring-clean

You’re ready to do away with the thick coats and make way for the shorts and your Wiseboard is no different. Spring is on the way, and it’s time to lighten up your Wiseboard by removing old data you don’t really need. Winter is now in the rear view mirror, so now is the time to organize and clean for a fresh new start. It’s hard to find what you’re looking for when your area is cluttered. Having all that…

Read More
0
Share

2015 is the Year of the Hybrid e-Commerce Business

TradeGecko-

The following article comes from Neeta Nelson of TradeGecko The hybridization of e-Commerce and wholesale business models is set to integrally influence the supply chain this year – with a survey considering the processes of 200 businesses across 28 countries unearthing invaluable insights into how hybrid models can greatly improve the way businesses are run in the near future. Culminating in what we term the Wholesaler 2.0, analysis based on the survey indicates that businesses are increasingly focusing on offering…

Read More
0
Share

4 Essential Tips to Keep Your Brand Pricing Intact

Keep-Pricing-Intact

Putting a product you worked hard on into another seller’s hands can be difficult. Will they give it the respect it deserves? Will they price it in a way that upholds your brand guidelines? Many manufacturers’ brand equity is fragile, especially if their products are earlier in the product lifecycle. And a lot of the time, the product’s price helps shape the overall brand value. To preserve this value, manufacturers establish MAP, or minimum advertised price policies. Retail competition is…

Read More
0
Share

This Week in Retail – Episode 8

THISWEEKINRETAIL

The world of retail had big news from some big companies, namely Amazon and Facebook. Facebook introduced a new messenger platform that could help online retailers directly interact with consumers. It will be a customer service tool for e-retailers Everlane and Zulily. The move is seen as another step in the direction of ecommerce for the social media platform. Amazon is in ongoing discussions to acquire high-fashion ecommerce retailer Net-A-Porter. The company is known for its luxury designer clothing for…

Read More
0
Share

Dunk on the Competition With This Dynamic Pricing Checklist

blog-featured-image

Online retail is a lot like the NCAA March Madness tournament. It starts out with a lot of competitors, upsets, and only a handful of the participants get discovered. As a smaller online retailer, or a team in the tournament, you might lack a lot of the resources that make the giant top-seeded competitors victorious. That doesn’t mean you can’t keep up with them, though. In order to take the lead over a giant like Amazon, retailers have to pull…

Read More
0
Share

Wiser’s Pricing Expertise Highlighted in Software Advice’s Pricing Report

wiser

Aside from policies and rules set by manufacturers, retailers have full authorization to price and sell their products in whatever fashion they see fit. It all just depends on what kinds of products you are selling and what kind of shoppers you are selling to. There are plenty of pricing strategies that online retailers have been using, but one has really been gaining a lot of buzz lately. That strategy is known as dynamic pricing. A recent report by Software…

Read More
0
Share

This Week in Retail – Episode 7

THISWEEKINRETAIL

Some of the retail industry’s biggest players had big announcements this week. First, many sellers using Amazon’s ecommerce platform service received news that Amazon would be shutting down its webstore platform for medium to smaller sized sellers. Amazon has not made a statement on the shut down, and they are still accepting thirty day trials for the service. In other news, Target announced it would roll out a year-long return policy on 70,000 items across multiple product categories.  Target hopes the new…

Read More
0
Share

Keep Customers Loyal With WiseAlerts

wisealerts

There’s a loop and you’re either in it or not. As a consumer, you usually want to make sure you’re getting the best price on items you want and need. Your customers are no different. That’s why we created WiseAlerts. This nifty new product allows retailers to notify customers by email when specific items they are interested in drop in price or are restocked. This notification will allow a customer to come back to your shop and complete the purchase…

Read More
1
Share

Dynamic Pricing: A Retailer’s Good Luck Charm

unnamed

Most shoppers have experienced dynamic pricing at least once before. Different sectors like the airline and entertainment industries have been using it for years. But does dynamic pricing fit the hype it’s creating? By now you know that dynamic pricing is a pricing strategy that allows a retailer to change the prices of their products in line with various external metrics, such as competitors’ prices, and internal metrics, such as traffic rates. One company has put the pedal to the…

Read More
0
Share

Become A Pricing Guru With Wiser’s New eBook

pricing ebook featured image

Running an online store doesn’t have to be as intimidating as many speculate. One aspect in particular that stresses some retailers out is pricing strategy. Setting prices for products can be a daunting task for any online retailer. Price too high and you could scare away customers, price too low and you could lose profits. Not to mention some competitors change their prices every 10-15 minutes, so what’s an online retailer to do? Well, the WiseGuys have your back, and…

Read More
0
Share